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Archive for the social media Category

HOW TO GRAB ATTENTION IN AN 8-SECOND WORLD [INFOGRAPHIC]

HOW TO GRAB ATTENTION IN AN 8-SECOND WORLD [INFOGRAPHIC]

Today’s average attention span is 8 seconds. 8 seconds! That’s the same attention span as a goldfish! So, while people are mindlessly doing the endless scroll, how can you disrupt it and grab attention in an 8-second world? Language is a big issue: only 27% of people

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IDEAS FOR DAILY THEMED SOCIAL MEDIA POSTS

IDEAS FOR DAILY THEMED SOCIAL MEDIA POSTS

Coming up with content all the time is hard. If you are on a schedule that looks anything like mine, you’re posting: minimum once daily to Facebook minimum 5 tweets 1 Instagram 5 pins 3x weekly: G+ 3x weekly: LinkedIn One way of managing all that content

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HOW A LINKEDIN GROUP CAN BECOME YOUR SOCIAL MEDIA CENTERPIECE

Social media networks have given businesses the opportunity to cast their marketing net out far and wide, but sadly many companies are still not using the main sites – such as LinkedIn, Facebook and Twitter – to their full potential. For businesses with B2B business development aspirations,

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How to Use the Power of Hashtags in Your Social Media Marketing

How to Use the Power of Hashtags in Your Social Media Marketing

In case you hadn’t noticed, the hashtag has pretty much taken over social media. With sites like Twitter, Facebook, Tumblr, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.

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25 Weird Facts About Social Media Business Owners Need to Know

25 Weird Facts About Social Media Business Owners Need to Know

Most business owners know they need to be active on social media. Social-media use is at an all-time high, and businesses need to have a presence on the platforms where their customers are hanging out. But in case you needed even more motivation to increase your social-media

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A Long List of Instagram Statistics and Facts (That Prove Its Importance)

A Long List of Instagram Statistics and Facts (That Prove Its Importance)

How is it that five years into its impressive growth, Instagram is still stereotyped as the social network for sunsets and well-staged food? Well it’s time that we all recognize Instagram for the powerhouse of social networking that it really is. And what better way to do

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3 NEW APPS YOU SHOULD USE FOR SOCIAL CONTENT CREATION

3 NEW APPS YOU SHOULD USE FOR SOCIAL CONTENT CREATION

 Photography and content apps are a dime a dozen in your App and Google Play Stores. But there are some apps that stand out from the crowd, and by default, make your content infinitely better and more engaging. We’re talking about apps that give you the freedom

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7 Infographics Every Digital Marketer Needs to See

7 Infographics Every Digital Marketer Needs to See

I love infographics as a marketing tool, don’t you? They can convey a huge amount of information in a compact form. It’s an easy way to hit the highlights of your chosen topic without losing the reader to text fatigue. 90% of information transmitted to the brain

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B2B Social Media Marketing: 5 Tips to Get it Right

B2B Social Media Marketing: 5 Tips to Get it Right

According to a recent CMO survey, overall social media marketing spend by B2B product marketers will increase from 8 percent to 18 percent within the next five years, while social media marketing spend by B2B services marketers will increase from 12 percent to 25 percent. Interestingly, however, only a

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The 1 Painfully Obvious Reason Nobody Follows You on Social Media

The 1 Painfully Obvious Reason Nobody Follows You on Social Media

The social-media world is in need of some serious tough love. Do you know what I’ve learned through all of this? Either do social media the right way or don’t do it at all. It is astounding to me how casually people say things like “Guys, we need more

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